Work
Select by client
Maynard Says Chew
July 2010 – Digital, Outdoor, Print, TV – Part of Maynards Chew
Visit the website Maynard Says Chew
Maynards the Moose is back after a 20 year absence and is encouraging the nation to chew!
The integrated campaign showed Maynard the Moose ambushing people using his vast array of hypnosis techniques to ensure they gave into their chewing urges.
Related work for Cadbury (24 items)
Gorilla
The most awarded ad in the world’ said to the 2008 Gunn Report. ‘Gorilla’ took word of mouth advertising to another level.
Contemplative Sweets
These sweets are self-aware. They know they only contain natural ingredients and they discuss it in these charming, edgy ads.
Eyebrows
This work got 7.5m YouTube hits and a place in popular culture. Not too shabby from an ad set to an ‘80s electro-funk track.
Nibbles
Designer Giles Deacon accepts a commission: to make a dress in honour of a new collection, Cadbury Dairy Milk Caramel Nibbles.