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2012-09-13

The Fabergé Big Egg Hunt

Big Egg Hunt

TERRITORIES:

project

We created a simple mobile platform that allowed people to make donations for a chance to win the Diamond Jubilee Egg, a specially created golden Fabergé egg worth over £100,000. Egg Hunters could also check in at the 209 uniquely designed eggs, sharing them with friends across social networks, further promoting the project.

Made in Fallon, our in-house design team, created beautifully illustrated maps that were sold through Selfridges allowing people to explore each of the 12 London zones.

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